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27 Jun 2025

Property boom – wh...

2020 and the early part of 2021 has seen the majority of us spend more time indoors to adhere to the ‘stay at home’ restrictions imposed by the government. This has led to a shift in priorities among property buyers, with many searching for larger homes with significant outdoor space. With more people working remotely to uphold social distancing measures, it comes as no surprise that commuting has plummeted in the list of priorities. In fact, prospective buyers in major cities are enquiring about properties outside the city, with 52% of Londoners looking to move outside of the capital, according to recent figures from Rightmove. Here at Chimneypots, we take a closer look at the rise in popularity of coastal areas during the pandemic and explain how sellers can use this to their advantage when marketing their home for sale. Coastal areas replace London as the most-searched locations Rightmove’s data analysed how staying at home has affected where people want to live, where they are moving to, and the type of homes they are now searching for. An increasing number of city dwellers have begun looking to the coast, with Cornwall knocking London off the top spot as the most searched location for buyers. Meanwhile, Dorset jumped into the top 10 searched for locations this year. When looking at the second half of 2020, annual sales agreed grew by 69% in rural areas, compared to 49% in inner city urban areas. Prospective buyers looking for a garden – one of the top desired features in a home – have hit a record high, and the term ‘garage’ has been the most popular keyword used by home hunters. Regarding property types, sellers of five-bed detached homes have seen the biggest growth in the market, with average sales agreed up 38%, followed by four bed properties (up 28%). Sellers of five-bed detached homes in the South East have seen sales agreed increase by 44%, much higher than London’s average of 26%. Using coastal living to your advantage Larger homes in the coast, the countryside, or more rural areas, have proven to be the sweet spot in the market as people look to trade up for extra rooms, a garden or a garage. This, coupled with the beautiful landscapes these areas offer, can provide homeowners with added peace of mind, particularly in the warmer months when the outdoors looks its absolute best. If your home falls into this category, and is fortunate enough to have a sea view, this will need to be front and centre of your marketing strategy to attract potential buyers. For instance, homes in striking distance to the sea in the coastal cities of Southampton and Portsmouth should include relevant images and descriptions in their listings in order to entice potential buyers who are looking to escape urban areas. Of course, when the viewing itself takes place, whether virtual or in person, you should ensure plenty of reference to your proximity to the coast is included to really sell your home to prospective buyers. It is likely to be one of your main selling points and, as the research above suggests, can help you to achieve asking price or above. As more people seek out scenic coastal towns and villages to move to, sellers in areas across Hampshire and Dorset have a better chance of attracting a wider pool of buyers that are scrapping city life in favour of a quiet, peaceful lifestyle. Even if you can’t offer sea views or seaside living, now is still a good time to sell, with demand from buyers remaining high and conditions for sellers remaining favourable in light of the recent extension of the stamp duty holiday. Here at Chimneypots estate agents, we are doing all we can to help our clients during these uncertain times. If you require further guidance on selling your home successfully in South Coast locations – such as Southampton and Portsmouth – during the pandemic, please contact our team on 01489 584298. To find out how much you could sell your home for, why not check out our instant online sales valuation tool today?
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27 Jun 2025

Sellers – why is s...

With its longer days and warmer weather, summer has always been the season everyone looks forward to. Apart from summer blessing our skies with sunshine, summer is also a great time to sell a home. Summer has always provided the perfect opportunity to sell a home and, with a unique set of circumstances for this year, selling a house this summer is sure to be a breeze. Here at Chimneypots, we cover a variety of areas in Hampshire and Dorset which enjoy amazing summer weather. In this blog post, Chimneypots will tell you why summer is a great time to sell a home and why summer 2021 in particular means your hot property will be sold in no time. Stamp duty holiday extension On July 8 2020, chancellor Rishi Sunak announced a stamp duty holiday until March 31 2021. This year, the chancellor extended the stamp duty holiday in its current format until June 30 2021. Afterwards, it will still apply for lower-priced properties (up to £250,000) until September 30, after which the nil rate will return to the pre-holiday level of £125,000. With the extension until the end of June, and then the end of September for lower-priced homes, there is bound to be a huge rush of property buyers in the early summer and early autumn trying to take advantage of the tax break. Buyers could make a saving of up to £15,000 if they purchase a property before the extension ends. The significant savings being made by buyers during this period has meant more people are buying properties and this has pushed prices up. According to the Nationwide building society, UK house prices rose 7.1% over the past year – increasing the average property price to £238,381. Nationwide said the stamp duty holiday has helped to affect the timing of property sales and now first-time buyers are in a better position to afford a house after saving money during the lockdown. 95% mortgage scheme In another effort to keep the property market afloat during the pandemic, the 95% mortgage guarantee scheme was launched. The scheme is very similar to Help to Buy which ran from 2013 to 2016.  The 95% mortgage scheme was launched on April 19 2021 and will run until December 31 2022. The scheme has aimed to give buyers a boost while giving lenders confidence with a government guarantee. The need for only a 5% deposit to purchase a home is likely to see more buyers clamouring to get onto the property market, allowing sellers to get more money for their property thanks to this higher demand. It’s more appealing to move home in the summer months The (generally) pleasant weather in summer also makes it easier to move home and it means that buyers and sellers will be eager to close a property deal during the summer. Moving boxes and possessions on a hot summer’s day is more appealing than carrying out the same process on a cold and damp wintry day. Another reason why summer is a great time to sell a home is because many potential buyers will want their family settled into a new house before the new school term. Summer is the final opportunity to make sure that can happen, with potential buyers keen to have bought their new house before their children return to school in September. This makes selling in summer a great advantage for those who want to sell their properties quickly. With the sun shining and clear blue skies, summer will have your home looking its best and therefore makes it easier to sell. If you have a garden, you can really spruce it up to make a good impression on potential buyers. You can beautify your garden yourself or hire a professional to sort it out for you. According to research from Post Office Money, landscaping your garden can add 77% to the value of your property. Summer presents the opportunity to really allow a well-maintained garden to shine. Potential buyers will tend to look at properties online first, so great photos taken in the summer will make your property stand out from the crowd. Here at Chimneypots estate agents, we are doing all we can to help our clients during these uncertain times. If you require further guidance on selling your home successfully in South Coast locations – such as Southampton and Portsmouth – during the pandemic, please contact our team on 01489 584298.
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27 Jun 2025

How to Add Value to ...

A house isn’t just a home – it’s an investment. So when it comes to selling your property, you’ll want to make sure you receive the maximum return. The good news is there are lots of ways you can add value – whether it’s a big project like a loft conversion, or a simple task like giving the walls a lick of paint. If you’re thinking along the lines of a big project, research the ceiling value of properties in your area first. For example, if your house is worth £250,000 in its current state but the ceiling price in your area is £265,000, you’ll need to make sure that the work you carry out doesn’t exceed the £265,000 mark – otherwise you won’t see a return on it. Chimneypots offers a full valuation service, so if you’re thinking of selling your property, why not ask one of our estate agents to value it? We’ll be able to offer our expert advice to help you receive the best price for your home. Not ready to sell just yet? Take a look at the list below for top ways to add value to your home – both short term and in the long term. 7 Ways to Add Value to Your Home Here’s how you can add value to your home: 1. Reconfigure the layout Whether it’s reconfiguring your upstairs to add an ensuite bathroom, or knocking down the wall between your kitchen and dining room to create an open plan living space, changing the layout of your property is a great way to make sure your house meets the current tastes of the market. Removing a load-bearing wall shouldn’t cost more than £1,800, while knocking down a partition wall can be done incredibly cheaply, making reconfiguration a more cost-effective option than an extension. 2. Convert your loft Converting your loft doesn’t have to be a big job – in fact, you may not need permission if you’re planning on working within the current roof footprint. A good way to gauge whether you will receive planning permission is if there are properties with similar extensions in your neighbourhood. For a smaller scale project, install dormer windows in the roof – just make sure you consider additional costs, such as insulation, relocating your hot water tank, and installing a staircase. 3. Extend outwards A one storey extension doesn’t have to cost the earth. By extending into your back garden or side alley, you could easily turn an old galley kitchen into a workable space or create a utility room to wipe down muddy dogs and sort out laundry. If you already have a conservatory, it may be worth considering how much it would cost to convert it into a full extension, and if you don’t have a conservatory, perhaps look at constructing one as an alternative. 4. Fix any cosmetic problems Fixing cosmetic problems is a great way to add extra value to your property with minimal financial outlay. Whether it’s painting over damp issues (once the source of the damp has been identified and addressed) or filling in, sanding down, and painting marks and gouges in the wall, these kinds of fixes will really make a difference when an estate agent comes to value your property. 5. Boost your property’s kerb appeal You’d be surprised at how much of an impact increasing the kerb appeal of your property has on its value. Replace your garage door if it’s looking tired or the spring mechanism isn’t working properly. Paint your front door. Resurface your driveway if there are holes in the tarmac. Replace any fence panels that look rotten or unstable. Make sure your grass is cut and any trees and bushes are trimmed back. The list is endless! 6. Spruce up your bathroom Nobody likes a mouldy bathroom. If your bathroom is looking tired, there are things that you can do to tidy it up. Reseal around your bath or shower if its going off colour. Regrout your tiles if they’re looking scummy. Look at whether you need to install or replace your bathroom fan if you’re having an issue with mould, and wash and repaint the walls where any mould may have formed. 7. Declutter your home You can instantly make your home more attractive to potential buyers if you declutter. When you declutter, you create the illusion of more space and light – both attractive features for home buyers. By decluttering, you also make it easier for your potential purchasers to re-imagine your property with their belongings – this can actually make people believe that your house is worth more than its market value. Choose Chimneypots estate agents for your house valuation Here at Chimneypots estate agents we pride ourselves on our honest, expert service. We’ll ensure that your property is marketed at exactly the right price, and provide advice on how you can increase its value. In addition to our valuation service, we’ll use a range of marketing tools to get your property out there, and accept, reject, and negotiate offers on your behalf. If you’d like to talk to Chimneypots about your upcoming move, get in touch by calling 01489 584298.
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27 Jun 2025

Sellers – here’s...

Summer is certainly upon us, and with it comes warmer weather and longer-lasting days. It’s also the season when many people venture outside – something that is considered a luxury following successive lockdowns caused by the Covid-19 pandemic. With this in mind, it’s no surprise that a garden is now the number one must-have property feature for UK homebuyers, according to recent data from GoCompare Home Insurance. As a seller, putting your garden at the forefront of your marketing campaign could put you in a much better position than before. Below, we analyse the findings and list the most efficient ways to make the most of your garden before you come to sell. Gardens top the list of must-have features Gardens ranked as the top must-have property feature for the first time this year – knocking central heating off the top spot. The results of the GoCompare UK Property Must-Haves survey reflect the increasing importance Brits now place on gardens and outdoor spaces. The study takes place after a string of lockdown measures that resulted in people spending more time indoors to work and study. With restrictions easing, access to green space has skyrocketed in importance, meaning homes with gardens are in higher demand than ever before. A whopping 69% of respondents ranked gardens as an essential home feature. This is a vast improvement from the ranking in 2014, when gardens placed fourth on the list. What other features are important for buyers? While features such as central heating, double glazing and secure doors and windows retained roughly the same importance over the years, other big movers in the 2021 survey highlighted the importance of technology in the home. Perhaps unsurprisingly, access to 4G or 5G, good reliable broadband and mobile phone signal all ranked in the top 20. There was also a requirement for a property to have plenty of electrical sockets and room to accommodate a large flat screen TV. In the 2014 survey, only 10% of people thought the latter was important, compared with 45% in 2021. Making the most of your garden for a sale With research showing that the vast majority of buyers appreciate garden and outdoor space, it’s crucial that your garden is in top condition for virtual and in-person viewings. This means carrying out a range of basic, cost-effective tasks such as de-weeding, washing your patio, clearing away garden waste, sprucing up garden furniture, mowing the lawn and, now that the season calls for it, incorporating potted plants. If your garden boasts any features such as a barbecue area, pond or decking, then ensure they stand out as much as possible during viewings. Also, consider incorporating solar lights for some added flair to your outdoor space. This could particularly help when conducting evening viewings. No matter the size of your garden and outdoor space, ensuring it is neat and tidy can make it more inviting and, in turn, improve your chances of securing the right asking price and above. Here at Chimneypots estate agents, we are doing all we can to help our clients conduct business in a safe and secure manner. If you require further guidance on selling your home successfully in South Coast locations – such as Southampton and Portsmouth – please contact our team on 01489 584298. To find out what you could sell your home for, why not check out our instant online sales valuation tool?
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27 Jun 2025

Landlords – how to...

Summer provides a great opportunity for landlords to let their property fast. People can be keen to move quickly, especially those with children who want to get settled before the school term begins. Tenant interest is also typically highest in the spring and summer months, with July to August often having the highest rental demand. With these factors that can make it easier to let out a property, it’s important for landlords to know how they can make their rental property stand out in the summer. Landlords – make the most of the light for you property Light can help to make your rental property stand out and when the British summer is on its best behaviour, your property will likely be blessed with natural light. Light makes rooms feel larger and also more appealing.  A bigger and brighter house can be a more attractive prospect to would-be tenants. So, it’s a bright idea to let natural light into your home and you can do this by making sure your windows are squeaky clean so they allow light to emit into your home. Other ways you can get as much natural light as possible into your property is by using light-friendly flooring such as wooden, ceramic or stone floors which reflect light more than carpets. Another way to let the light in is by having shiny surfaces, as they will reflect light, helping to make your property look more spacious. The benefits of being close to the coast Here at Chimneypots, we are a letting agent which covers areas in Hampshire and Dorset near the coast. In the summer, being close to Britain’s beaches and coastlines can be a huge selling point for interested tenants; maximise this view by making sure your balcony, patio or garden look great. You can do this by tidying up the areas and even remodelling with new furniture to really give these areas an updated look.  Highlighting your garden The summer months present the perfect opportunity to show off your garden and a good garden could sway a prospective tenant’s mind. Whether you want to do up your garden yourself or get a gardener to spruce up your greenery for you, putting some effort into your backyard can prove to be worthwhile as research shows landscaping your garden can add 77% to the value of a property. Showing off your outdoor space If you don’t have a garden, don’t despair, you can also use your property’s outdoor spaces to pique the interest of potential tenants. Outdoor spaces such as terraces and balconies can help your property to stand out, and with the better weather that summer brings, tenants will probably spend a considerable amount of time there. If you want to really make the most of your outdoor spaces, make sure that they are clean and tidy before viewings, as this can help with tenants envisioning how they will enjoy the sunshine in your property. Focus on standout features Summer is barbecue time and if you have a designated barbecue area then make sure it’s well done as it can help attract tenants. If your barbecue area is clean and tidy for viewings, this can help tenants think about how they can use this space for their summer get-togethers. Outdoor pizza ovens are also another way to whet potential tenants’ appetites as making pizzas outside on a hot summer’s day can be a fun (and tasty) activity. Here at Chimneypots estate agents, we are doing all we can to help our clients during these uncertain times. If you require further guidance on letting your home successfully in South Coast locations – such as Southampton and Portsmouth – during the pandemic, please contact our team on 01489 584298.
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27 Jun 2025

Affordable Housing: ...

With the recent economic downturn, the need for affordable housing has sharply increased throughout the country. But demand for such housing significantly exceeds the supply. This blog post will discuss some of the different types of affordable housing available in the UK and explore why it is so important.   Why did the need for affordable housing skyrocket?  The need for affordable housing in the UK has steadily increased over the years due to several factors. The lack of job security, rising costs of living, and higher house prices have made it increasingly difficult for many people to access housing they can actually afford.   Pressure on public services and the rise in homelessness in recent years have further highlighted the importance of providing more accessible and secure housing options for individuals and families.   With demand for affordable housing significantly outpacing its availability, it is an issue that needs to be addressed urgently if communities across the UK are to have reasonable options when it comes to finding a place to call home.  Rent-to-buy schemes   The Rent-to-Buy scheme is one of the most popular forms of affordable housing in the UK. This type of scheme allows people to rent a property for an agreed period before having the option to purchase it at a discounted rate at the end of that period. The time can vary but is typically between three and five years.   This type of scheme is ideal for people who cannot purchase a property outright but are interested in eventually owning one. It also saves them money over time by reducing their monthly rent payments.    Social housing   Social housing is an affordable housing option provided by local councils or non-profit organisations such as housing associations. Social housing is often provided below market rates, making it more accessible to those on lower incomes or with additional support needs or homelessness.   Shared ownership schemes   Shared ownership schemes are another way people can access affordable housing in the UK. These schemes allow individuals or families to buy part of a property while renting out the rest from a local authority or a private landlord. A shared ownership scheme allows you to buy a share of a property, usually between 25% and 75%, and pay rent on the remaining share. You can increase your share over time through a process called “staircasing.”  Shared ownership schemes can be beneficial because they charge lower upfront fees than buying a house outright. They usually have reduced mortgage payments due to shared ownership agreements between buyers and landlords or authorities.    A similar affordable housing option is called discounted sale. Some local authorities and housing associations offer properties for sale at a discount, usually to first-time buyers.  Self-build  Building your own home can be affordable, as you can apply for a self-build mortgage and take advantage of lower building costs. Building your own home can be significantly cheaper than buying an existing property. This is because you can save on estate agent fees, stamp duty, and the cost of renovations or repairs. Self-builders can add value to a property by choosing high-quality materials and finishes.  In addition, self-build homes are often designed with energy efficiency in mind, leading to lower utility bills and a reduced carbon footprint.  Overall, many different kinds of affordable housing options available today can help make owning your own home more achievable for those on lower incomes.    When choosing an affordable housing option, What Is Important?  The best affordable housing option depends on individual circumstances and priorities. Some people may prefer social rented housing or shared ownership, while others may be interested in self-build or rent-to-buy schemes. It’s important to consider your needs, budget, and eligibility for different affordable housing schemes. It’s essential to do your research and consider all the options available before deciding.  Chimneypots is the leading estate agent offering sales and lettings services across Southampton, Fareham and the surrounding areas. A family-run business, Chimneypots blends traditional service standards with modern technology to deliver a high-quality service to anyone looking to achieve the very best price for their property. 
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27 Jun 2025

7 tips for choosing ...

Surveys from “Which?” consumer magazine show that 5 out of 6 sellers are happy with their estate agent. But that means almost 17% are dissatisfied. Before you get to the stage of entering into a sales contract, there’s a lot to find out about the company you’ll be entrusting to sell your home and checking if they’re right for you. Use your local knowledge Firstly take a look around your neighbourhood and examine For Sale signs – it gives an idea of the more popular agents and whether they sell properties like yours. Ask around – consult families, friends, and neighbours for their recommendations – and consider knocking on doors of properties with For Sale signs to ask them what they think of the company selling their home. Do your research Check in estate agents’ windows and on their websites. This will tell you a lot of valuable information. Here’s what to look for: Do they cover your area? How many properties for sale are like yours? Are the pictures well taken, and are the descriptions clear and relevant? Are there a lot of homes marked “reduced”, or does it seem like they have got their prices right? How long have they been going and how many years of experience do they have between them? This may be on their website. Ask them round Shortlist two or three agents and ask them to come round to your property. A face-to-face meeting is a good way to find out if you like the person and if they feel trustworthy, as this is what buyers will also be looking for. Do they seem enthusiastic about your home? What do they think your house is worth? If their valuation is over that on similar properties for sale by £5,000 or more, how realistic is that and why have they come to that decision? They should be able to provide evidence of local sold prices. Remember it’s you who makes the final decision on price and according to your circumstances, especially if you need to sell quickly. Find out what their fees are and what percentage of commission will be charged, as this often varies between agents. What will be included for that money, and what costs extra? Marketing There are lots of questions to ask here. What online portals will they use? The main three are Rightmove, Zoopla and OnTheMarket  – do they work with them all? Do they have a have a “premium listing” feature on their website, and does it cost extra? As well as pictures, will they provide a floorplan and a video? Will they put advertisements in the local papers featuring your home – and if you’re selling an expensive, upmarket property, might it be featured in national newspapers or magazines? Will your home appear in their branch windows, and for how long? How many relevant buyers do they have on their books, and will they contact them all? And can they conduct viewings in the evening and at weekends if you don’t want to do it yourself? Ask their advice An experienced estate agent who knows the market will be able to advise you how best to present your home and whether there are inexpensive ways to make it stand out. They will also tell you what the best selling points are – and be honest about the worst aspects and suggest how to minimise them. Once viewings start, will they seek feedback from potential buyers and pass it on to you in case there are any changes you can make? Get the best deal for you Once you’re happy that you’ve found the right agent for you, see if you can negotiate on the length of time you will be tied into a contract. Suggest four weeks, which will give you enough time to check that they’re performing as well as you would like. Double check credentials A good estate agent will be a member of these groups: the National Association of Estate Agents (NAEA), the Property Ombudsman and the Property Redress Scheme. They may also belong to the national Relocation Agent Network (RAN). Here at Chimneypots our friendly team has over 100 years’ combined experience with property. Just contact us to discuss all your selling and buying needs. We are proud to be the only estate agent in the area to belong to RAN.
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27 Jun 2025

7 TIPS TO MAXIMISE Y...

Could you be getting more money from your property investment? Gone are the days when professional tenants accepted low standards. The best tenants will pay more for an attractive home, so here’s what you can do to tempt them. 1. Kerb appeal It’s important to make your property look good from the outside to make a great first impression on prospective tenants. Whether it’s a house or flat, make sure the door looks clean and fresh – thoroughly clean uPVC doors or repaint wooden ones. Make sure the door furniture – knob, numbers, knocker, letterbox – look shiny and function properly. Ensure the locks are oiled and keys function well – no-one wants a place they have to struggle to get into every night! Adding small shrubs in containers – even artificial ones if they are good quality – gives a welcoming air. If the outside is painted, check it’s not peeling, and get the windows gleaming. 2. Refurbish and redecorate Take a look at your rental as if seeing it for the first time (sometimes taking photos will help, as it may be the first thing tenants see before they decide whether to view). Is anything looking worn but won’t cost much to replace? Could a fresh coat of paint work wonders? Take a look at any interiors magazine and it will tell you the colours that are in fashion at the moment. 3. Consider renting your property furnished This might appeal to young professionals who are unlikely to be lugging around sofas and treasured heirlooms. However, it could be less appealing to a family, as they may well have accrued their own furnishings. So think about the market in your area and the kind of tenant you want to attract. Top-quality furnished rentals don’t have second-hand furniture. And think luxe touches, for instance quilted headboards, modern chandelier light fittings, perhaps a marble-topped circular dining table. Again, take a look at what designers are favouring just now, but nothing too quirky as it will soon be out of fashion! 4. Improve your storage If you have a patio, terrace or garden, a sturdy lockable shed is a good addition. If it has room for tenants to store bikes, all the better. Or you could consider fitting a bike rack in a hallway and spray-paint it to match the walls so it doesn’t look too intrusive. Fitted wardrobes are a great idea – make sure they have a mixture of drawers or shelves, and plenty of hanging space. You can have two levels of rails if the ceiling is high enough. 5. Offer high-spec appliances Integrated washing machines, fridge-freezers and dishwashers give kitchens a streamlined look. Or, if there’s room, you could consider a stainless steel American-style fridge-freezer. Again if there’s room, a separate washer and dryer will be attractive to tenants, or failing that, have a machine which combines washing and drying, as struggling with space to dry laundry is a real bugbear. 6. Smarten up kitchens and bathrooms A quartz worktop always appeals. It’s better than wood which looks attractive but will need revarnishing once a year and may need sanding and re-staining every few years. Marble is a luxury option but if using it, make sure you have several pot stands in the kitchen as it stains easily and doesn’t like heat. Re-grouting tiles in kitchens and bathrooms is an easy task, and so is replacing sealants around the sinks, bath and shower. A glass shower screen is much more attractive than a curtain. And a good-sized, well-lit mirror is a must. Vinyl floorings now come in designer colours and patterns. The top-quality ones are warm and soft underfoot, and easy to keep clean. They look high-end but are inexpensive to buy. 7. Allow pets Landlords can raise their rents by around 10% in return for allowing tenants to have pets. If you do, let your lettings agent know and say so in the advertising. Research by Rightmove shows that there has recently been a 120% jump in the number of tenants looking for pet-friendly properties, and since the Covid lockdowns, animal ownership has surged. Ensure the pets are housetrained and consider wood or laminate flooring as it’s easy to clean. Contact us Use some of these tips and you can charge more for your properties and attract the best kinds of tenants! Here at Chimneypots, we know our rental areas well. Whether you’re buying an investment property from us, or we are managing your rental for you, don’t hesitate to make use of our extensive experience.
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27 Jun 2025

Sellers, here’s ho...

Sellers, here’s how to tempt buyers and secure a speedy sale In the current property landscape, it’s important for sellers to take positive steps to attract buyers and maximize their selling potential. While it may not be entirely a buyers’ market, it’s evident that the balance has shifted slightly away from sellers. So, how can you ensure that you make the most of the current market conditions? Here are some valuable tips to help you tempt buyers and achieve a quick sale at the best possible price. Make a strong first impression Choosing the right agent and seeking their expert advice is more crucial than ever. Local knowledge plays a paramount role in accurately pricing your property, and an experienced agent will be best equipped to provide you with the most informed guidance. Additionally, opt for an agent who excels in social media marketing – an increasing number of buyers are searching for properties online. A strong social media presence can make all the difference. Remember, first impressions matter, so ensure that your property’s online images are of the highest quality, showcasing your home in the best possible light. Professional photographs taken on bright and clear days will help captivate potential buyers. Prepare your paperwork in advance To avoid delays and potential hurdles, gather all necessary paperwork in advance. Approximately 28% of sales fall through after an offer has been accepted, often due to delays in obtaining essential legal documents such as planning approvals or building consents. If you’re selling a flat, create a comprehensive management pack that includes company accounts, details of any completed works, and building safety certificates. It’s also essential to check your Land Registry entry online to ensure it is up to date and accurate. Address any unresolved boundary disputes or title queries before listing. Completing local authority searches in advance can significantly expedite the sale process, as these searches typically take several weeks to process. Attract the right buyer If possible, aim to attract buyers who are chain-free, have available cash reserves or a substantial deposit, possess a mortgage agreement in principle from a lender, and are employed (rather than self-employed). While it may be challenging to find a buyer who meets all these criteria, even securing one of these qualities can contribute to a smoother transaction. Stay engaged with your solicitor As you progress through the sale process, book a solicitor early on and maintain open lines of communication. Regularly check in with your solicitor to stay informed about the progress and inquire about any actions you can take to facilitate the process. Provide prompt and detailed responses to ensure a streamlined experience. Here at Chimneypots our friendly team has over 100 years’ combined experience with property. Just contact us to discuss all your selling and buying needs.
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27 Jun 2025

5 THINGS TO LOOK FOR...

Finding the right rental property is essential to maximise your investment as a landlord. You don’t want a property that will sit empty because you’ve chosen badly. Here are five things to look for when buying a rental property. Location Location is vital to making the right decision on a rental property. Choosing an in-demand area will maximise your chances of attracting tenants by making sure your property is suited to their needs. Look closely at the immediate environment. Is it near to schools for families with children, for example? Close to the university for students? What are transport links like for professionals who might be commuting to the office? Is it close to the sea or open green spaces for those who appreciate nature? Does it have easy access to shops, bars and restaurants for tenants who like the city buzz? We know the best rental areas along the south coast, especially in and around Southampton and Portsmouth. Ask us to advise you on the best location to choose. 2. Condition When buying a rental property, you need a clear idea of what the costs might be – both for upfront preparation to ready the property for immediate occupation, as well as longer-term improvements for the future. Does it need adaptation or renovation work done before you can rent it out or is it ready to go? Are there any aspects of the property that might need work further down the line? Making the property look attractive is key to getting the right tenants to apply, quickly. But the amount you spend obviously has to make sense in relation to the return you expect. 3. Demand Southampton and Portsmouth are the two cities with the highest number of student homes per square kilometre in the UK, according to a study by Unihomes. It’s a student hotspot! But rental properties don’t have to target just students. Let’s face it. Who wouldn’t want to live in a lovely area like this! And there are still plenty of people looking. In a 2023 report by finance broker, Finbri, 62.24% of landlords experienced increased demand for their rental properties in the last 12 months. This is likely to be due to the instability of the mortgage market combined with the UK economy putting pressure on household budgets. 4. Type of property Knowing the demand in your chosen area will help refine who you want to let to, and therefore what kind of property you should be searching for. You might be wanting to let to a single person or a family or to sharers through an HMO (house in multiple occupation). Or you might be considering serviced accommodation or a holiday let. Having a clear idea of the tenants you’re after will help narrow your search down to the best type of property for you. 5. Likely yields Once you’ve considered all the above, you stand the greatest chance of maximising this last point – your likely yields. The average rent in Southampton is £877 according to a survey carried out by HMRC’s Valuation Office Agency between September 2021 and September 2022. Rents start at £471 for a single room and rise to £1,494 for a house with four or more bedrooms. Average rents for Portsmouth are a little lower, at £884 – that’s £460 for a single room and £1,589 for a house with four or more bedrooms. Between the years ending September 2021 and September 2022, average rents in Southampton grew by £51 (£39 in Portsmouth) – so buying property to rent along this area of the south coast is still a wise investment. Here at Chimneypots, we know what landlords need to look for when buying a rental property. We can advise what similar properties are renting for and how quickly they are being snapped up so you can understand your likely yields. We can also manage your rental properties for you. Do get in touch to see how we can help.
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27 Jun 2025

Selling with Storyte...

Every property has a story to tell and by weaving this storytelling element into our property listings we can boost prospective buyer or renter engagement by capturing their imagination to find out more, as well as creating a more memorable listing that will generate more potential leads. Crafting a compelling narrative is an art that relies on drawing your readers or listeners in. So get comfy and read on to find out more.   Finding the hook and key characters  First, we try to identify the story’s hook – the star character that provides the initial connection with the reader or listener. We look for the most compelling fact we can portray, whether that’s the location, a feature of the property or something related to its history, for example. It’s finding the uniqueness that helps the story come to life, and evokes position moods and emotions in the reader.  Setting the scene  Now comes the scene setting, painting an evocative picture that a prospective buyer can relate to or aspire to. Southampton, for example, is one of the most dynamic cities in the south of England with a vibrant and varied nightlife, while Portsmouth is a popular waterfront destination with a mix of history and heritage. Meanwhile, a location such as Bitterne is close to the countryside and so can provide the escape from city life that many seek. Tapping into the deeper story of these locations allows us to harness the emotions and images they evoke – such as the potential buyer or renter unwinding on a long country walk.  A good plot twist  Any good story is likely to have some sort of challenge the main character has to overcome. The same can be true of your property narrative. To do this, it’s important to think of the challenges the property helps to solve and to explain how it does so. For example, if its countryside location offers the long-sought dream of a quieter pace of life, we can describe the benefits of this in detail. By contrast, a city centre location will have everything on the doorstep, meaning no lengthy commutes to contend with each day.  Sharing the story  Stories are created to be shared and the same is true with the enticing narrative of a property listing. Blogs, videos and social media can all be used in your storytelling to spread the narrative more widely – increasing your property’s reach and the likelihood of a happy ending for your tale.   At Chimneypots we know the importance of first impressions and great marketing and will work hard to find the story behind your property and to tell it in the best way possible. We’ve many a story to share, as well as in-depth knowledge of the Southampton and Portsmouth areas that can be woven in, so do get in touch to find out more.  
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27 Jun 2025

Guide to Virtual Tou...

Property viewings can be a time-consuming process for everyone – for the agent, there’s the time spent travelling to and from the property, as well as showing possible buyers around. For the seller or landlord, the challenge of ensuring your property is presentable for every prospective buyer or renter – whenever they want to visit. The time of buyers is also precious. Is it any surprise that virtual tours, which came to prominence during the pandemic, are continuing to grow both in popularity and success? The benefits of a virtual tour The virtual tour helps to eliminate the time spent on viewings, since a prospective buyer or tenant who has already conducted a virtual tour of your property is more likely to be serious about actually buying or renting your property when they come to see it in person. Potential buyers or renters will have already done their homework at their convenience – such as taking a look around your property over a glass of wine after dinner. That means they are more prepared with questions at a physical viewing if they decide to proceed. It can also prove useful for buyers or renters who may have a particular interest in, or special requirements, for more significant rooms such as kitchens and bathrooms as it can give them a more realistic view of such rooms and whether they suit their needs than photos alone. And that cuts out wasted viewings of properties that may not meet their criteria. Boosting sales and rentals Engaging buyers or renters remotely through virtual tours has various cost-saving benefits, but for sellers it can also help to boost the sale price of your property since there will be more serious buyers or renters in the sales funnel as a result. In research conducted in 2021, a guided virtual tour resulted in a 19.4% higher conversion of sales than listings without and a 5.62% increase in the selling price. In the lettings space meanwhile, nearly 70% of lets took place after one guided virtual tour and two-thirds of these were without a follow-up physical viewing, meaning the property was let on the merits of the virtual tour alone. Ensuring quality virtual viewings To ensure success, a virtual tour needs a similar amount of attention to detail that a physical tour will encompass. Virtual tours will bring a property alive and can range in sophistication from a video walkthrough of a property that can be done on a mobile phone with a small amount of editing to more interactive options such as a 360-degree virtual tour which stitches together photos, to 3D virtual tours which can be the ultimate viewing experience. The latter will offer the closest experience to physically visiting the property but can mean increased costs of production so may better suit higher-value properties or those where there may be significant scope for development, perhaps. Future demand The 2021 research was done during the pandemic when physical viewings were tricky. While the market has normalised since then, the increasing sophistication of virtual tours, and the time and cost-saving benefits they can provide for both sellers and landlords and potential buyers and renters mean that virtual tours continue to be popular. Research in 2022 suggested that virtual tours still have a valuable role post-pandemic in converting interest, with 59% of all homes listed on the market with a virtual tour having an offer made on them or having sold subject to contract. At Chimneypots, we know the importance of marketing your property at its best – whether that’s in person or virtually. As the market is currently somewhat less buoyant than it was when the research is done, you need to use all the tools at your disposal to get the right buyer and the best price. Do get in touch to find out more.
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